Great salespeople understand their customer and have a knack for delivering just the right message to prompt a purchase.
Behind the scenes, though, these same salespeople rely on tools that remove the busy work to get them a meeting in the first place.
This technology includes:
- Email scheduling: Software helps you strategically send emails when prospects are most likely to open them
- Autodialing apps: Tools that enable you to instantly jump from one call to the next to minimize downtime
- Time-based follow-ups: Automated reminders ensure no contacts are left untouched for prolonged periods of time
Average Percentage Improvements Reported by Salesforce Customers
+27% LEAD VOLUME
+28% CAMPAIGN DEPLOYMENT
+30% LEAD CONVERSION
WHICH LEADS TO:
+25% INCREASE IN MARKETING ROI
A common concern among salespeople was that technology, especially artificial intelligence, would replace them or make their jobs obsolete.
Instead, the sales automation has evolved in a way that made it easier for sellers to build and scale their book of business faster.
Salesforce Sales Automation offers users a number of advantages.
These include:
- Advanced deal management.
- Faster lead scoring and prioritization.
- Smarter lead assignment distribution.
- Automated lead nurturing.
- Accelerated response times.
- Data-backed sales forecasting.
- Consolidated and regular reporting.
- Smoother collaboration and communication.
- Regular reminders for tasks.
- Seamless scheduling.
- Create faster proposals.
Salesforce Sales Automation leads to six key outcomes:
- Boost in productivity.
- Improvement in lead-to-sales ratios.
- Shortened sales cycle.
- Insightful data.
- Fewer lost leads.
- Reduced costs per sale.
Read More: Salesforce.com (more details)
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